Portland Advertising Federation ADVANCE and VOX
When I stepped into the position of Editor, this e-newsletter suffered from an erratic publication schedule, inconsistent editorial content, and general neglect. By creating submission guidelines, establishing a publication schedule, raising the bar for editorial quality and developing an offbeat, slightly irreverent editorial voice, readership increased dramatically, and the Advance has taken its rightful place as the official mouthpiece of the Portland Advertising Federation.
Over the summer, I led the rebranding effort of this publication, including the development of a new name -- Vox --, creation of new section names and other features. Samples available upon request.
Responsibilities include: Editor, writer, communications management.
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